'The Why of the Buy' - Richard Petrizzi, Patricia Mink Rath, Penny Gill, Stefani Bay og Lorynn Divita - Bog

Brand: Richard Petrizzi, Patricia Mink Rath, Penny Gill,

Even as the fashion industry changes rapidly with new technologies, styles and trendsetters, one thing remains constant: the customer is key. But with more competition than ever before, how do fashion brands reach elusive customers and even more crucially

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