'New Markets, New Mindsets' - Brugt bog - Gwen Ansell, Nicola Kleyn og Tashmia Ismail

Brand: Gwen Ansell, Nicola Kleyn og Tashmia Ismail

The base of the pyramid (BOP)--the largest socio-economic group, but which also has the lowest income--is the subject of increasing attention in business practices worldwide, the current shift of which is toward creating a more sustainable market. That tr

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