'Language in International Business' - Denice E. Welch, Lawrence S. Welch og Rebecca Piekkari - Bog

Brand: Denice E. Welch, Lawrence S. Welch og Rebecca Piek

Language permeates every facet of international business in the 21st century. However, being aware of this multilingual reality is not enough. This book presents a case for recognizing and appreciating the importance of language, its multifaceted role and

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