'Co-Opetition' - Adam M. Brandenburger og Barry J. Nalebuff - Bog

Brand: Adam M. Brandenburger og Barry J. Nalebuff

Co-opetition offers a new way of thinking that combines competition and cooperation. It is the first book to adapt game theory to the needs of CEOs, managers and entrepreneurs. Though often compared to games like chess or poker, business is different - pe

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